Carrot vs REsimpli: a website with a CRM, or a CRM with a website
Updated September 2026. Independent. Neither company saw this before publication.
Carrot
Pick it if
Your leads come from your own website and Google, and you want the site built for search.
$119 includes one site with 50 location pages, rank tracking for 35 keywords and CarrotCRM Free, with paid CRM tiers from $69.
- Entry price
- $119
- CRM
- Free tier included, paid from $69
- Skip tracing
- None listed
- Trial
- None. 30-day money-back
Carrot
No app on the App Store or Google Play
REsimpli
Pick it if
You find sellers through lists, skip tracing and calls, and want the website in the same system.
$299 includes the CRM, a triple-line dialer, 10,000 skip traces a month, nationwide list pulling and seller and buyer websites.
- Entry price
- $299
- CRM
- Included
- Skip tracing
- 10,000 a month on Solo
- Trial
- 14 days, card required
The short answer
Pick Carrot if sellers find you through search and the website is the product: it was $111 to $601 a month less in the inbound months we priced. Pick REsimpli if you go after sellers with lists and calls, and the website is a side door.
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Carrot vs REsimpli, side by side
Carrot vs REsimpli comes down to which half of the job you need a tool for: bringing seller leads in, or going out after them. The marker in the middle shows each row where one tool is plainly ahead.
- Entry price
- Carrot: $119 a month
- REsimpli: $299 a month
- Ahead: Carrot
- Billed yearly
- Carrot: $99 a month
- REsimpli: $249 a month
- Ahead: Carrot
- Website
- Carrot: One site. Extra sites $39 a month
- REsimpli: Seller and buyer websites included
- SEO tools
- Carrot: Keyword research, rank tracking for 35 keywords, site audit, 50 location pages
- REsimpli: None listed on its websites page
- Ahead: Carrot
- CRM
- Carrot: CarrotCRM Free: 1 user, 3 follow-up sequences
- REsimpli: Full pipeline, every plan
- Ahead: REsimpli
- CRM for five users
- Carrot: $179 a month on top, Scale
- REsimpli: Team, $899, all in
- Skip tracing
- Carrot: None listed
- REsimpli: 10,000 a month on Solo
- Ahead: REsimpli
- List pulling
- Carrot: None listed
- REsimpli: Nationwide, built in
- Ahead: REsimpli
- Calling
- Carrot: Call tracking: 1 number, 100 minutes and 25 texts a month
- REsimpli: Triple-line dialer, unlimited minutes under fair use
- Ahead: REsimpli
- E-signatures
- Carrot: None on Free, 5 a month on Essential
- REsimpli: Unlimited
- Ahead: REsimpli
- Trial
- Carrot: None. 30-day money-back guarantee
- REsimpli: 14 days, card required
- Reviews
- Carrot: Trustpilot 3.1 from 12
- REsimpli: G2 4.8 from 415
- Ahead: REsimpli
- Phone app
- Carrot: None
- REsimpli: 4.89 on iOS from 387
- Ahead: REsimpli
- Owner
- Carrot: Carrot, LLC, which bought InvestorFuse in 2022
- REsimpli: REsimpli, LLC
How their users rate them
- App Store
- Carrot: No app
- REsimpli: 4.89387 ratings
- Google Play
- Carrot: No app
- REsimpli: 4.8134 ratings
- G2
- Carrot: No listing
- REsimpli: 4.8415 reviews
- Recent iOS reviews at 3★ or below
- Carrot: No app
- REsimpli: 0 of 49
What each one is built for
Both sell a website and a CRM, from opposite ends. Carrot is a website and SEO platform for real estate investors, and the CRM comes free with it. REsimpli is a CRM for investors that goes out after sellers, and the website comes with it.
Carrot
Built to bring sellers to you
- One website with an AI builder, 50 location pages created for the markets you serve, and hosting included.
- SEO tools inside the plan: keyword discovery, rank tracking for 35 keywords, a site audit and a search performance dashboard.
- Trustpilot 3.1 from 12 reviews, where most of the anger is about repricing, not the product.
REsimpli
Built to go out after sellers
- List pulling, list stacking, 10,000 skip traces a month and a triple-line dialer on every plan.
- Websites on a WordPress-based builder, with templates for sellers or buyers and your own domain.
- 4.8 on G2 from 415 reviews, where setup is the most repeated complaint.
Each company publishes a page comparing itself to the other, and each gets the other’s prices wrong. Carrot’s shows REsimpli at $199, $399 and $849 a month. REsimpli’s own pricing page says $299, $899 and $2,199.
REsimpli vs Carrot pricing: what a month actually costs
Carrot opens at $119 and REsimpli at $299, and they overlap in part, so each month below says what the bill covers. Priced from both pricing pages and Carrot’s CRM pricing page as they read in September 2026, on monthly billing and before tax.
Solo, inbound
One person, one website, leads from search, basic follow-up.
Carrot Lower$119
Individual, with CarrotCRM Free: 1 user and 3 follow-up sequences.
REsimpli $299
Solo. Website, CRM and the rest included.
Carrot lower by $180
Solo, inbound, automated
One person, one website, automated follow-up and e-signatures.
Carrot Lower$188
$119 + CarrotCRM Essential at $69: 3 users, 8 sequences, 5 e-signatures a month.
REsimpli $299
Solo, with unlimited e-signatures.
Carrot lower by $111
Team of five, inbound
Five users working leads from one website.
Carrot Lower$298
$119 + CarrotCRM Scale at $179 for five users.
REsimpli $899
Team, with five users.
Carrot lower by $601
Solo who also cold calls
One person, one website, plus 2,000 owners pulled, traced and called.
Carrot Lower$248
Carrot lists no data, tracing or dialer, so this adds PropStream with Connect at $129. Two systems.
REsimpli $299
One system. Lists, 10,000 traces and the dialer are in Solo.
Carrot lower by $51, as two systems
- CarrotCRM prices are from Carrot’s CRM pricing page. Carrot’s own comparison page shows the same $188 for a website plus CarrotCRM Essential.
- Carrot’s call tracking includes 100 minutes and 25 texts a month on one number. It is a tracking line, not a dialer.
- The fourth month adds PropStream Essentials at $99 with its $30 Connect add-on for lists, traces and dialing, from PropStream’s pricing page.
- Billed yearly, Carrot Individual is $99 a month and REsimpli Solo $249.
So for inbound work Carrot is the smaller bill by a wide margin, and the margin grows with the team. Once you also go out after sellers, REsimpli is one bill for all of it, and Carrot needs a second tool to match.
The website itself
Carrot sells websites first. Each site gets an AI builder, 50 location pages for the markets you serve, service pages and hosting, with SEO tools inside the plan: keyword discovery, rank tracking for 35 keywords, backlink analytics, a site audit and a search performance dashboard tied to Google Search Console.
REsimpli’s websites come with every plan. They run on a WordPress-based builder with templates for sellers or buyers, take your own domain, and send each lead straight into the CRM. Its websites page lists no SEO toolset, and the Speed-to-Lead AI shown there belongs to REsimpli AI, a paid add-on.
Carrot adds one thing to know before you build: content you wrote yourself can go with you if you leave, but Carrot’s content library and page templates cannot be reused elsewhere.
The CRM itself
CarrotCRM, formerly InvestorFuse, comes in four tiers. Free gives one user three follow-up sequences and five property reports a month. Essential, at $69, gives three users eight sequences, 50 reports and five e-signatures a month. Scale, $179, and Team, $349, raise those counts for five and ten users.
REsimpli sets no such counts. Every plan includes unlimited calls, texts, emails and e-signatures under fair use, a pipeline, accounting and KPI dashboards, and the tiers add users and skip tracing credits. The trade is the floor: $299 for one user, where Carrot’s website with its free CRM is $119.
What each vendor says about the other
Carrot runs a page on REsimpli. It calls all-in-one tools bloated and prices REsimpli at $199 for one person, $399 for five and $849 for ten. REsimpli’s own pricing page says $299 for one user, $899 for five and $2,199 for fifteen, and those are the figures used here.
REsimpli runs a page on Carrot too. It lists Carrot’s extra websites at $29 a month, where Carrot’s own pricing page says $39 on the Individual plan. Neither page is a neutral source on the other.
Where each one falls down
The short version of each review’s complaint list, limited to what matters when choosing between these two.
Carrot
-
Repricing burned existing customers
The most repeated complaint on its Trustpilot page: old plans ended and features moved behind higher tiers. Its score there is 3.1 from 12 reviews.
Trustpilot
-
No trial
A 30-day money-back guarantee instead, so you pay first.
Carrot pricing page
-
Phone support costs extra
Live chat runs 7am to 3pm Pacific. Video calls and phone support come with Premium Support, $69 a month.
Carrot pricing page
-
No data, tracing or dialer
None of the three is listed on its pricing or CRM pricing pages, so outbound work needs another tool.
Carrot pricing pages
REsimpli
-
$299 before anything else
The floor is $299, and the tiers above it add seats and credits, so there is no smaller plan to start on.
REsimpli pricing page
-
Setup takes work
The most repeated complaint on its G2 page, 4 of the 10 reviews on page one, is how complicated setup feels with every feature switched on at once.
G2
-
The AI costs extra
The Speed-to-Lead AI on its websites page and the other AI agents are REsimpli AI, a paid add-on, with AI calling billed on usage.
REsimpli pricing FAQ
-
Annual plans are not refundable
Once the 14-day trial ends an annual plan cannot be refunded, and the trial itself needs a card.
REsimpli pricing FAQ
When neither one fits: the alternatives
PropStream
Nationwide county data for outbound lists, from $99, with $30 a month for up to 25,000 traces.
Read the review
Propwire
Free to search and download 10,000 properties a month. Skip tracing 10¢ a match.
Read the reviewCarrot vs REsimpli questions people actually ask
Which is cheaper, Carrot or REsimpli?
Carrot, for inbound work: $119 against $299 for one person, and $298 against $899 for a team of five with CarrotCRM Scale. If you also need lists, skip tracing and a dialer, REsimpli is one bill at $299, where Carrot needs a data tool alongside it.
Does REsimpli include a website?
Yes. Seller and buyer websites come with every plan, built on a WordPress-based builder with templates and your own domain. Its websites page lists no SEO toolset like Carrot’s.
Does Carrot have a CRM?
Yes. CarrotCRM Free comes with every Carrot website, with one user and three follow-up sequences. Paid tiers are $69, $179 and $349 a month for three, five and ten users.
Does Carrot do skip tracing or calling?
Its pricing pages list no skip tracing, no list data and no dialer. Calling means call tracking: one number with 100 minutes and 25 texts a month.
Is there a free trial?
REsimpli has 14 days with a card required, and annual plans cannot be refunded once it ends. Carrot has no trial and offers a 30-day money-back guarantee on its main subscription instead.
Can I use Carrot and REsimpli together?
Yes. Carrot’s plans include third-party integrations, and the two entry plans together cost $418 a month.
How we compared them
| Line | Source | What we read |
|---|---|---|
| 01 | Pricing | Carrot’s pricing page and CRM pricing page, read September 2026, both billing views |
| 02 | Pricing | REsimpli’s pricing page with its FAQ opened, and its websites page |
| 03 | Vendor pages | Each vendor’s page about the other |
| 04 | Review sites | Carrot’s Trustpilot page, REsimpli’s G2 page and app store listings |
What we did not do. We have not subscribed to either tool or built a site on either one. Every price here is a list price and every month is arithmetic on published rates. Sales tax and negotiated discounts are left out.